A self-directed poster and motion series exploring the psychology of fear: not as a single event, but as three separate points where fear actually begins.
Fear doesn't start in one place. It starts in the body, before conscious thought. It reshapes the mind in the same instant. And it can live in a space itself, independent of anything that's actually happened there. Inside treats each of these as its own subject: the Body, the Mind, and the Space.
Each poster traces a single continuous line from the wordmark into its subject. A helix marks the body's involuntary response. A tangled path traces the mind's split-second rewiring. A treeline folding into a human silhouette represents a space that holds its own kind of dread. The accompanying motion piece lets that same line draw itself, tracing each poster's icon into being.
/ Posters
/ Animation