La Rosalía
Typography Creation
Rosalía has emerged as a powerful force in the music industry. Despite facing criticism from some Spaniards who claimed her style strayed too far from traditional flamenco, she persevered and successfully reimagined flamenco music with a contemporary twist, ensuring that its rich heritage remains relevant. Her artistic journey inspired me to take the traditional Blackletter typeface and give it a modern update, blending the old with the new.
Typography, Poster and Lyric Book
Inspired by Rosalía’s blend of tradition and modernity, this project reimagined Blackletter typography while preserving its historical essence. The design process focused on merging ornate Blackletter details with sleek, contemporary elements, creating a versatile and functional typeface. A vibrant color scheme, influenced by flamenco culture, enhanced the typeface’s visual appeal and cultural significance.
The final design balances tradition and innovation, capturing the intricate beauty of Blackletter while pushing modern typographic boundaries. Featured in a lyric book and poster, the typeface received positive feedback for its adaptability and unique approach. Minor revisions refined its legibility and balance, resulting in a contemporary design that honors its historical roots.
